Build a Full Time Music Career.

One-on-one coaching for aspiring musicians who want to turn their talents and work ethic into a sustainable career.

Build a Full Time Music Career.

One-on-one coaching for aspiring musicians who want to turn their talents and work ethic into a sustainable music career.

Eleven Music Career Center - Happy Female Musician and Guitar Player

Is Music Your Calling But Don’t Know Where to Start?

You’re feeling overwhelmed. Confused. Frustrated. Maybe even a little scared.

And the icing on top: your parents want to see you pursue the “college-stable job-status quo” lifestyle that everyone has.

So when you go to them and express an interest in music, they try to persuade you that music is only a hobby and to focus on a “real” career instead.

I get it. On the surface, music can seem like a risky career move.

But when you have guidance, a plan, and focus on yourself and what you want, the path forward becomes clear and you feel empowered to take one step at a time.

Eleven - Sad Female Musician and Guitar Player

Is Music Your Calling But Don’t Know Where to Start?

You’re feeling overwhelmed. Confused. Frustrated. Maybe even a little scared.

And the icing on top: your parents want to see you pursue the “college-stable job-status quo” lifestyle that everyone has.

So when you go to them and express an interest in music, they try to persuade you that music is only a hobby and to focus on a “real” career instead.

I get it. On the surface, music can seem like a risky career move.

But when you have guidance, a plan, and focus on yourself and what you want, the path forward becomes clear and you feel empowered to take one step at a time.

Eleven - Happy Female Musician and Guitar Player

Hi, I’m Matt Jacoby.

music business + career coach, drummer, entrepreneur, digital marketer, podcaster, awesome dad.

I have been involved with music for 30 years and found a passion for helping my fellow artists achieve their dreams of building a sustainable career in music.

Hi, I’m Matt Jacoby.

music business + career coach, drummer, entrepreneur, digital marketer, podcaster, awesome dad.

I have been involved with music for 30 years and found a passion for helping my fellow artists achieve their dreams of building a sustainable career in music.

The Career Musician Program

Most young aspiring musicians and their parents feel frustrated and lost when confronted with the reality of taking the leap to pursue music as a career option.

I help these artistic families build sustainable businesses that allow them to pursue their dream in music.

In my 12-week program, The Career Musician, I’ll personally guide you along the path to building the foundation for a sustainable music career.

We will clarify your vision, map out a custom plan, and execute the strategy to create a business that you love and serves your fan community for years to come.

  • Learn how you and your business are one in the same so you can stay focused
  • Define what you want your future to look like so you know how to get there
  • Get into a growth mindset so you can keep your goals within reach
  • Get the family and coach support you need so you can grow more efficiently

The Career Musician Program

Most young aspiring musicians and their parents feel frustrated and lost when confronted with the reality of taking the leap to pursue music as a career option. I help these artistic families build sustainable businesses that allow them to pursue their dream in music.

In my 12-week program, The Career Musician, I’ll personally guide you along the path to building the foundation for a sustainable music career. We will clarify your vision, map out a custom plan, and execute the strategy to create a business that you love and serves your fan community for years to come.

  • Learn how you and your business are one in the same so you can stay focused
  • Define what you want your future to look like so you know how to get there
  • Get into a growth mindset so you can keep your goals within reach
  • Get the family and coach support you need so you can grow more efficiently

I’ve had a great experience with Eleven. As someone starting out in the music industry, I’ve had a lot of questions about how things work, what to prioritize, and so on. These guys have been around the block and have had some terrific insights and helped me avoid some pitfalls! I plan to keep on working with them — they are knowledgeable, listen well and tailor their coaching to a person’s individual situation. Highly recommended!

John

The width and depth of knowledge about the music industry is immediately apparent through Eleven. If you are considering music as a career, or to level up what you’ve already established, I cannot recommend them enough!

Paul

Great support for up-and-coming musicians. Eleven’s one-on-one check-ins and thoughtful advice definitely helped accelerate our growth as a band!

Ty

He wanted to know what success looked like to *me,* and how they could help me advance *my* goals. He looked at the things I’m doing and how I could do them even better. Did I advance my goals? Did I see success? I sure did! I improved my recording quality, made decisions that streamlined my schedule, earned more money, and learned things. And though that is wonderful and useful and what I set out to do, I think the most important part of my time with Eleven was that I felt less like I was “trying” to be a “real” musician. It really helped my impostor syndrome.

Amy

My search for music career coaching lead me to Eleven. We started our coaching sessions with life planning, and it lead me to start some important conversations with people that I had been putting off for a long time. Once I had those conversations, I gained all kinds of clarity regarding what I truly wanted. Obstacles dissolved and suddenly I had a path forward.

Ken

My search for music career coaching lead me to Eleven. We started our coaching sessions with life planning, and it lead me to start some important conversations with people that I had been putting off for a long time. Once I had those conversations, I gained all kinds of clarity regarding what I truly wanted. Obstacles dissolved and suddenly I had a path forward.

Ken

The width and depth of knowledge about the music industry is immediately apparent through Eleven. If you are considering music as a career, or to level up what you’ve already established, I cannot recommend them enough!

Paul

He wanted to know what success looked like to *me,* and how they could help me advance *my* goals. He looked at the things I’m doing and how I could do them even better. Did I advance my goals? Did I see success? I sure did! I improved my recording quality, made decisions that streamlined my schedule, earned more money, and learned things. And though that is wonderful and useful and what I set out to do, I think the most important part of my time with Eleven was that I felt less like I was “trying” to be a “real” musician. It really helped my impostor syndrome.

Amy

I’ve had a great experience with Eleven. As someone starting out in the music industry, I’ve had a lot of questions about how things work, what to prioritize, and so on. These guys have been around the block and have had some terrific insights and helped me avoid some pitfalls! I plan to keep on working with them — they are knowledgeable, listen well and tailor their coaching to a person’s individual situation. Highly recommended!

John

Great support for up-and-coming musicians. Eleven’s one-on-one check-ins and thoughtful advice definitely helped accelerate our growth as a band!

Ty

Take your first steps toward a career in music

Book Your Intro Call

Click the button below to book your free 15-minute intro call.

Design Your Strategy

Together we’ll design a custom plan to grow your music biz.

Build Your Career

I’ll be there every step of the way as you put the plan into action.

Take your first steps toward a career in music

Book Your Intro Call

Click the button below to book your free 15-minute intro call.

Design Your Strategy

Together we’ll design a custom plan to grow your music biz.

Build Your Career

I’ll be there every step of the way as you put the plan into action.

11 Things Music Creators Don’t Think About When Pursuing a Music Career

11 Things Music Creators Don’t Think About When Pursuing a Music Career

Get ahead of other musicians building their careers with this checklist.

11 Things Music Creators Don’t Think About When Pursuing a Music Career

Get ahead of other musicians building their careers with this checklist.

11 Things Music Creators Don’t Think About When Pursuing a Music Career