Your Band Your Business

Know Your Band Audience (No, Your OTHER Audience)

2022-07-01T11:26:53-05:00

When I hear live performing musicians complain about low gig payment guarantees and a lack of gigs overall, the cause is usually pretty easy to identify: they’re typically not good business partners to the venues that book them. Keep reading to learn how to focus on your other band audience and correct this. Start With The Basics If the goal is to perform more live gigs – and eventually get paid more for those gigs – here are some basics you’ll need: Get Your Art In Order As music agent and [...]

Know Your Band Audience (No, Your OTHER Audience)2022-07-01T11:26:53-05:00

SMART Goals for Musicians: A Case Study By DJ Stacktrace

2022-06-03T13:04:56-05:00

By now you should have a good understanding of what a S.M.A.R.T. goal is.  In case you don’t, here’s a quick recap. A S.M.A.R.T. goal is: Specific Measurable Achievable Relevant Time-Bound Figuring Out Which Smart Goal to Set First I recently decided to develop a goal around a new skill I would like to learn.  Specifically, I’d like to learn how to create high-quality, attractive videos in Final Cut Pro.  I already know a bit about FCP and am able to create functional videos quickly, but I have never been [...]

SMART Goals for Musicians: A Case Study By DJ Stacktrace2022-06-03T13:04:56-05:00

A Guide to Record Labels, Record Label Services, & Labels as a Service

2022-06-23T07:07:38-05:00

RECORD LABELS: An outdated business model that takes ownership and control away from the artist LABEL SERVICES: A music-first alternative that provides record label services without debt and loss of ownership LABEL AS A SERVICE: Eleven's business-first alternative that provides coaching, a marketable label brand, and label services without debt and loss of ownership TAKEAWAY: Which one is right for your growing music career? According to Exporation.io, record labels are companies that manufacture, distribute, and promote the recordings of affiliated musicians. Essentially, record labels work to sell the brand of the artist and the products they create. Seems [...]

A Guide to Record Labels, Record Label Services, & Labels as a Service2022-06-23T07:07:38-05:00

How to Make Money with Music Using the Revenue You Already Have

2022-06-13T10:19:18-05:00

Did you know that there are two ways for music creators to increase revenue? Reduce your expenses And/or increase your income Ideally, finding a way to do both will help to maximize your music career revenue. How to Make Money with Music: A Simple Income Exercise Here’s how you can get started identifying more revenue for your music career: STEP 1: First, audit your current income sources. Write down all the sources of income you have related to your music career. STEP 2: Next, write a list of all the main items you have to [...]

How to Make Money with Music Using the Revenue You Already Have2022-06-13T10:19:18-05:00

Time Management for Musicians – Balancing a Plan & Staying Flexible

2022-06-17T08:56:41-05:00

Time management. It's a skill we all struggle with and love to hate. There’s an old saying "there’s never enough time in the day." Do you agree? I certainly do. The thing is, there’s usually plenty of time in the day, you just have to have good or decent time management skills and manage it correctly, while ensuring that you do not burn out. Time Management: What does "manage it correctly" mean? Well, that depends. You have to define what’s correct for you. In terms of work, sometimes when you’re forced into high gear, that’s the best [...]

Time Management for Musicians – Balancing a Plan & Staying Flexible2022-06-17T08:56:41-05:00

Is Music Career Coaching Right For You?

2022-06-23T07:10:57-05:00

Did you know that if music creators develop their business skills they are more likely to succeed in music and be happy? As we share this month, the plans you have for your music career may not be achievable alone. Did you set a New Year's Resolution for your Music Career? Every year most people set their new year's resolution: I'm going to eat better I'm going to see the inside of a gym I want to read more books I want to change or improve my career But did you know that by February 1st most [...]

Is Music Career Coaching Right For You?2022-06-23T07:10:57-05:00

Like It Or Not, You Are a Music Entrepreneur with a Small Business

2022-06-23T07:12:19-05:00

Did you know that if music creators develop their business skills they are more likely to succeed in music and be happy? As we share this month, as a music creator, love it or hate it, you are a music entrepreneur. As a Music Creator, you are a Music Entrepreneur In building your entrepreneurial career, it’s helpful to understand to whom you’re selling your products or services. Music creators are typically selling both products and services to various audiences. Your live music performance is a service that you are selling when you book shows at venues. Likewise, [...]

Like It Or Not, You Are a Music Entrepreneur with a Small Business2022-06-23T07:12:19-05:00

Career Planning for Music Creators: A Routine That’s Sure to Take You Farther

2022-06-23T08:31:36-05:00

Did you know that if music creators take the time to think about their career planning on a regular basis they are more likely to succeed in music and be happy? Your music career deserves a fair amount of planning in order to be successful. How much time have you spent planning your career? If you’re like many of us, probably not enough. Career Planning & Self Assessment Self assessment is a large component of the planning process. The Myers-Briggs company offers a “Strong Interest Inventory” which is designed to help college students consider potential careers, but [...]

Career Planning for Music Creators: A Routine That’s Sure to Take You Farther2022-06-23T08:31:36-05:00

Having a Music Mission Statement Means More Musicians on a Mission

2022-06-23T08:32:18-05:00

Music creators who develop their business skills and have a personal and business music mission statement defined are more likely to succeed in music and be happy. Changing the world with your music starts with defining the mission or cause you are leading. In Business, Most Mission Statements are TERRIBLE. For Bands, Music Mission Statements Don't Usually Exist. When you hear "mission statement", you probably think of a boring paragraph that big companies put out to "motivate" their team into staying productive and excited. They don't work because they are vague, uninteresting, and not memorable. Most musicians [...]

Having a Music Mission Statement Means More Musicians on a Mission2022-06-23T08:32:18-05:00

What Is Song Mastering / Music Mastering & Why Is It Important?

2022-06-23T08:33:47-05:00

Did you know that if music creators develop their business skills they are more likely to succeed in music and be happy? This month's Amplifier, in partnership with Artist Republik, covers a bit of insight into the tracking, mixing and mastering process. What is song mastering, and why does it matter? During a song’s post-production phase, mastering acts as the final step in the process. The purpose of song mastering is to polish the audio, giving it a clean and cohesive feeling all around. This step is what makes the track sound flawless wherever it’s eventually played out, whether [...]

What Is Song Mastering / Music Mastering & Why Is It Important?2022-06-23T08:33:47-05:00
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